Direct Primary Care is the Nurture Program at think.
Dealing with health insurance deductibles, co-pays, and surprise medical bills can cause financial stress and make people delay needed care. Many individuals and families want a simpler, more open relationship with their primary care doctor, focusing on ongoing health tracking instead of paying for each visit.
At Think Whole Person Healthcare in Omaha, Nebraska, our Nurture Program uses a Direct Primary Care (DPC) model to make your routine medical care more predictable. With this membership, you get direct access to your healthcare team, longer appointments, and coordinated wellness services for one flat monthly fee.
What is the Nurture Program?
Think Whole Person Healthcare’s Nurture Health membership is a high-quality healthcare option for those who want or need to avoid the hassle of insurance.
This membership-based program provides you with access to many of think’s most integral services at a recurring fee. As a nurture member, you can receive the following services at the highest level of care:
- Primary Care
- Urgent Care
- Annual Biometric Panel
- Labs
- Wellness Care
Nurture members can expect the same state-of-the-art services and compassionate care that all think Healthcare patients receive. With unlimited Primary Care visits, same-day appointments and access to a full team of physicians, you can rest easy knowing you’re in good hands.
Key benefits of the Nurture Program.
Transparent and Predictable Costs
The Nurture Program covers your routine primary care services with your monthly membership. You always know what your basic care will cost, so there are no surprise bills, hidden fees, or unexpected charges for regular office visits.
Direct Provider Access and Extended Visits
Members can communicate directly with their care team. With longer appointment times, you have plenty of time to talk about your medical history, go over lab results, and ask questions without feeling rushed.
Comprehensive Preventative Care
The Nurture Program is designed to help you manage your health proactively. Your membership includes routine wellness checkups, ongoing monitoring for chronic conditions like high blood pressure and Type 2 diabetes, lifestyle advice, and care for common illnesses such as sinus infections or minor injuries.
On-Site Diagnostic and Clinical Integration
Direct Primary Care covers your main medical needs, and the Nurture Program is based in our Omaha facility. If you need specialized tests or advanced radiology, we can help coordinate those services for you.
Ready to take the next steps in your health journey but have questions?
Contact us today if you have general questions about our providers, insurance, or our services. Now is the best time to start your journey toward better health.
Frequently Asked Questions
The Nurture Program covers comprehensive primary care services, including routine wellness exams, acute illness visits, ongoing chronic disease tracking, basic in-office procedures, and direct communication with your care team.
Yes. We recommend maintaining a health insurance policy or catastrophic coverage to protect against major medical emergencies, specialist care, surgical procedures, and hospital stays that fall outside the scope of primary care.
HSA and FSA regulations vary regarding Direct Primary Care membership fees. In many cases, HSA funds can be used for out-of-pocket medical services, labs, and prescription costs, but you should consult with your tax advisor or plan administrator regarding monthly membership fees.
If you require specialized care beyond primary medicine, your Nurture Program physician coordinates referrals directly with trusted specialists or our on-site specialty pods. Those external specialist visits, advanced imaging tests, or hospital stays are billed separately through your traditional health insurance plan.
The Nurture Program is designed to be flexible. Memberships can be canceled with written notice according to the terms outlined in your initial membership agreement, without long-term penalty fees.
Written by thinkpress copywriters | Medically Reviewed by Name, Credential, board-certified of TITLE.